Healthcare organizations were facing a critical challenge—they had vast amounts of patient data, but couldn't confidently translate it into actionable insights. Cloudera's positioning went beyond data management as a technical capability, to enabling life-changing impact. The campaign showcased Cerner's success using Cloudera's platform and positioned big data analytics not as a technical necessity, but as a healthcare imperative. By showing how Cerner successfully harnessed their data using Cloudera we shifted the narrative from simply "managing data" to "data as a tool for better patient outcomes"—and proved that better data literally can save lives.
Role: Global Creative Director

— Digital Ads
— Forbes Cover Wrap
— Infographics
— Customer Videos
— Website
— Landing Pages
— Social Media
— Nurture Emails
— Cloudera Events
— Industry Tradeshows
— Webinars
— Solution Videos

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