Cloudera's path to going public required precise coordination across multiple stakeholders—executives, board members, underwriters, and investors—each with different priorities and concerns. As the creative lead, the challenge was ensuring that all communications (S-1 filing, roadshow materials, investor presentations, web assets) aligned to a unified core message while maintaining credibility with sophisticated financial and technical audiences. The work involved translating executive strategy into polished, consistent creative assets across all touchpoints—from visual identity and design systems to narrative flow and messaging—ensuring investors received a clear, coherent story about Cloudera's market opportunity, technology, and leadership. By orchestrating alignment across teams and channels during a critical moment, we positioned Cloudera for a successful market entry.
Role: Global Creative Director
— Outdoor Signage
— Website Assets
— Digital Ads
— Roadshow Presentation
— S1 Form Booklet Ads
— CLDR Listed NYSE Mark
— Digital Animated Brand Wall
— Interior Hanging Banners
— Social Media





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