MARCI PETERS | BRAND & EXPERIENCE LEADER

MARCI PETERS | BRAND & EXPERIENCE LEADERMARCI PETERS | BRAND & EXPERIENCE LEADERMARCI PETERS | BRAND & EXPERIENCE LEADER

MARCI PETERS | BRAND & EXPERIENCE LEADER

MARCI PETERS | BRAND & EXPERIENCE LEADERMARCI PETERS | BRAND & EXPERIENCE LEADERMARCI PETERS | BRAND & EXPERIENCE LEADER
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StreamSets

DataOps Summit 2021 — Thought Leadership & Community

As enterprises accelerated their AI and ML initiatives, they faced a critical challenge: managing the data complexity, drift, and architectural challenges that blocked value delivery. DataOps—the application of DevOps practices to data integration—was emerging as the answer, but it required education and community adoption to scale. StreamSets' challenge: shine light on DataOps solutions and empower data professionals with the insights and tools to orchestrate their data chaos at scale.


The DataOps Summit 2021—positioned around the theme "Conductors of Chaos"—brought together over 500 enterprise data professionals. The campaign celebrated them as orchestrators capable of transforming disparate, chaotic data flows into coherent, managed pipelines. By providing education on DataOps best practices and positioning data professionals as the conductors of their data landscape, we reinforced StreamSets as the platform enabling them to take control and deliver on AI and ML initiatives.


Role: Creative Director

Agency Partner: Upstage Communications, London


Project Scope

Awareness

Experiences

Awareness

    — Event Branding

    — Social Media

    — Event Brochure

    — Email Signature Ads

Digital

Experiences

Awareness

    — Website

    — Display Ads

    — Social Media

    — Calls for Papers (CFPs)


Experiences

Experiences

Experiences

    — Keynote Presentation

    — Event Video

    — Presentation Intro "Stingers"

    — Presentation Templates


EVENT PROSPECTUS

VIEW MORE CASE STUDIES

MATTERPORT | THE LISTING THAT NEVER SLEEPS
CLOUDERA | APACHE HADOOP 10TH ANNIVERSARY
CLOUDERA | BRAND REFRESH 2015
CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN - CUSTOMER 360°
CLOUDERA | GOVERNMENT FORUM 2017
DOMINO DATA LAB | REV2 DATA SCIENCE CONFERENCE 2019
BUCKS OF WOODSIDE | IMMERSIVE CAMPAIGN
CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN - CYBER
CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN - IOT
MATTERPORT | RESTAURANT WEEK
CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN - ALTUS (CLOUD)
CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN
MATTERPORT | INMAN CONNECT CONFERENCE VIP EVENT
CLOUDERA | IPO
CLOUDERA | BRAND REFRESH 2017
  • CLOUDERA | IPO
  • CLOUDERA | BRAND REFRESH 2017
  • MATTERPORT | THE LISTING THAT NEVER SLEEPS
  • CLOUDERA | APACHE HADOOP 10TH ANNIVERSARY
  • CLOUDERA | BRAND REFRESH 2015
  • CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN - CUSTOMER 360°
  • CLOUDERA | GOVERNMENT FORUM 2017
  • DOMINO DATA LAB | REV2 DATA SCIENCE CONFERENCE 2019
  • BUCKS OF WOODSIDE | IMMERSIVE CAMPAIGN
  • CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN - CYBER
  • CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN - IOT
  • MATTERPORT | RESTAURANT WEEK
  • CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN - ALTUS (CLOUD)
  • CLOUDERA | DATA DRIVES BUSINESS INTEGRATED CAMPAIGN
  • MATTERPORT | INMAN CONNECT CONFERENCE VIP EVENT
  • CLOUDERA | IPO
  • CLOUDERA | BRAND REFRESH 2017
  • MATTERPORT | THE LISTING THAT NEVER SLEEPS
  • CLOUDERA | APACHE HADOOP 10TH ANNIVERSARY
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