Cloudera | Apache Hadoop
Happy Birthday Hadoop — Thought Leadership & Community
For Hadoop’s 10th Anniversary, the creative challenge was to celebrate a decade of open-source innovation in a way that felt human and inclusive. Through a global campaign and live experiences, the work honored the community behind Hadoop, including its creator, Doug Cutting, while positioning Cloudera at the center of a movement that shaped modern analytics and AI.
Role: Global Creative Director
Campaign Scope
Awareness
Digital Marketing
Digital Marketing
— Customer Use Case Videos
— Hadoop10 Logo
— Hadoop10 T-Shirts
— Hanging Banners
— Projection Die-Cuts
Digital Marketing
Digital Marketing
Digital Marketing
— Website
— Social Media Campaign
— Interactive Engagements
— Promotional Activities
Experiences
Digital Marketing
Experiences
— Hadoop 10th Video
— Booth & Experiences
— Doug Cutting Keynotes
— Global Executive Keynotes
— Booth Broadcasts
— Celebration After-Parties
VIEW MORE WORK
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